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February 13, 2019, 12:00 PM - 1:00 PM @ Holiday Inn Express
Join us in February as Karen Smith-Hupp shares PR Takeaways from Valentine's Day: How to turn 'Sweet Talk' into 'True Love'". Learn how to make your PR sizzle with key ways your sweet talk can set you apart, build your relationships, and keep them swooning over you.
Karen Smith Hupp, assistant vice president of government relations and the Public Information Officer at the College of Southern Maryland, has supported the college's efforts since 2001 within the Advocacy and Community Engagement Division. Her area encompasses advocacy, media relations and training, community engagement, photography, videography, CSM-TV, social media and crisis communication.
February 13, 2019, 6:00 PM - 8:30 PM @ College of Southern Maryland La Plata Campus
This program is essential both for the start-up business owner and for the entrepreneur who is preparing to expand a successful business. Seminar leaders will discuss strategic planning, marketing, administration, personnel, finance, and accounting. You will learn to develop an effective business plan to manage your business; to create a marketing action plan that will help you to achieve your sales goals; to prepare financial projections; and to use financial information to make better and more informed decisions. The business plan is the single most important factor in a lender’s decision-making process. Make sure your business plan will generate the financing you need and provide the strategies to ensure you will be successful.